Published:
Honest URLFAM review: Is Luke Maguire's mobile-first funnel builder worth it? Real testing results, pricing breakdown, Bonuses and who should actually buy it in 2025.
Affiliate Disclaimer: This review contains affiliate links. If you purchase URLFAM through links on this page, I may earn a commission at no extra cost to you.
Here's something that'll make you think twice about your current bio link strategy.
I spent three days setting up different URLFAM pages. Created landing pages, added checkout buttons, built opt-in funnels. The whole nine yards. And what stood out immediately? This thing is actually built for phones. Not desktop pages squeezed down. Actually designed for thumbs and vertical screens.
See, Luke Maguire's launching a tool that tackles the biggest leak in online marketing: mobile traffic that bounces before converting. His track record with tools like TokMate and AdvertSuite speaks for itself, and URLFAM might be his strongest product yet.
The promise? Turn your Instagram bio link into a full sales machine. No redirects. No clunky landing pages. Everything happens in one link. And here's the kicker: it's beginner-friendly enough that you don't need to be a tech genius to make it work.
Three things make URLFAM different: it's genuinely mobile-first, it's surprisingly easy to use, and it's built specifically for conversions (not just listing links).
Quick Takeaways (If You're in a Hurry)
- Mobile-first is the game-changer – Not just responsive design, but actually built for vertical screens and thumbs. This matters when 70% of your traffic is on phones.
- Beginner-friendly interface – Drag-and-drop builder with templates means you can launch professional pages in 15-30 minutes, no coding required.
- Built for conversions, not just links – In-link checkout, lead capture, and booking eliminate the friction that kills mobile sales.
- One-time pricing is refreshing – Starting at $37-$67 beats monthly Linktree or ClickFunnels subscriptions long-term.
- Launch week bonuses worth $2,582 – Brand Promotion Module, Affiliate Link Locker, GoHighLevel integration, and more included free during launch.
- 60-day double money-back guarantee – Extremely rare in the industry. If you don't get results after 60 days of proper use, Luke doubles your refund.
- Best for creators, coaches, and affiliates – Anyone driving traffic from social media will see immediate benefits.
- Luke Maguire's team delivers – Strong reputation for quick updates, responsive support, and continuously improving products.
Table of Contents
- What Is URLFAM? (And Why Should You Care)
- Who's Behind This? The Luke Maguire Factor
- My Testing Experience: What Actually Works
- Core Features Breakdown
- How to Use URLFAM (3 Simple Steps)
- Pricing: The Front End and All Those OTOs
- How URLFAM Stacks Against the Competition
- The Honest Pros and Cons
- Who Should Actually Buy URLFAM?
- My Final Verdict
What Is URLFAM? (And Why the Mobile-First Thing Matters)
Let me paint you a picture.
You're scrolling Instagram at 11 PM (we've all been there). You see a creator's post, click their bio link, and land on... a slow-loading desktop website that you have to pinch and zoom to read. Half the buttons don't work on mobile. You bounce.
That's the problem URLFAM is trying to solve.
URLFAM isn't just another Linktree clone. It's what happens when you take a funnel builder like ClickFunnels and rebuild it from scratch for phones. Not shrinking desktop pages down. Actually building for thumbs and vertical screens.
The platform lets you create pages where people can:
- Watch your video
- Read your offer
- Opt into your email list
- Buy your product
- Book an appointment
- Join your membership
All without leaving that one link.
Now here's the stat that caught my attention. Luke claims 98% of bio link traffic never reaches checkout. Why? Because traditional bio links just redirect you somewhere else. Another click. Another page load. Another chance to lose interest.
URLFAM keeps everything in one place. And that single change? It's bigger than it sounds.
The Mobile Traffic Reality Check
Over 70% of web traffic now comes from mobile devices. But mobile converts 50% worse than desktop on most sites.
That gap right there? That's money leaking out of your funnel.
URLFAM's approach makes sense because it acknowledges how people actually use their phones. Fast. Impatient. Easily distracted. You've got maybe three seconds before they scroll past.
Why "Mobile-First" Actually Matters (And What Makes URLFAM Different)
Here's what most people miss about mobile-first design.
It's not about making things smaller. It's about rebuilding the entire experience for how people use phones. Thumbs instead of cursors. Vertical scrolling instead of horizontal navigation. Tap zones instead of hover states.
URLFAM gets this right from the ground up. The pages load in under 2 seconds. Buttons are thumb-sized. Forms work with autofill. Checkout happens without leaving the page.
Combined with the beginner-friendly builder (drag, drop, done) and conversion-focused features (checkout, booking, lead capture all built-in), you get something that actually works for modern marketing.
That's the real value proposition here. Not fancy features you'll never use. Just the core things that make mobile traffic convert.
Who's Behind This? The Luke Maguire Track Record
Okay, we need to talk about Luke.
Luke Maguire isn't some random developer who just appeared. The guy's been launching products on JVZoo for years. His team claims they've generated over $14 million in sales across 10 launches.
Products like:
- OctoSuite (became the #1 social media app on JVZoo)
- TokMate (TikTok marketing automation)
- AdvertSuite (Facebook ads research)
- StoryMate (Instagram Stories creator)
- ProfileMate
- EngagerMate
Here's what I respect about Luke's approach.
His tools are consistently first-to-market with innovative features. Luke's team fixes things fast. The support team is actually responsive and the dev team jumps on issues quickly. That matters more than a perfect launch, honestly.
What really stands out? Luke doesn't abandon his products. Updates roll out regularly. Features get refined. The tools actually improve over time instead of being left to die.
So if you're an early adopter, you're in good hands. The team has a solid track record of listening to users and making improvements. That's rare in this space.
🎯 Real Talk on Timing
URLFAM is launching November 6, 2025, with pre-launch on November 3. The early bird pricing at $37 is solid value compared to the final price of $67. Luke's team has a strong track record of quick fixes if any issues pop up. If you want the best price and don't mind being an early adopter, launch day makes sense. The core functionality is there, and any refinements happen quickly based on user feedback.
My Testing Experience: What Actually Works
Alright, let's get into the real stuff.
I got early access to test URLFAM, and I wanted to see if it could actually replace my current setup. I'm using Linktree for my bio, ClickFunnels for landing pages, and Calendly for bookings. That's three subscriptions right there.
Test #1: Building a Simple Lead Magnet Page
First thing I tried was creating a basic "download my free guide" page.
The builder is drag-and-drop. You add elements (headlines, text, buttons, videos, opt-in forms) and arrange them. It took me about 15 minutes to get something decent-looking.
What worked: The mobile preview is accurate. What you see in the builder is what your visitors get. No surprises. The page loaded fast on my iPhone. Like, noticeably fast compared to some ClickFunnels pages I've used.
Test #2: Adding a Checkout Button
This is where URLFAM gets interesting.
I added a "buy now" button for a $27 digital product. Connected it to Stripe (which was surprisingly easy). The checkout happens right there in the page. No redirect to a separate cart.
I tested the purchase flow on my phone. Took maybe 20 seconds from clicking "buy" to confirmation. That's fast.
Here's why this matters: Every extra step in checkout kills your conversion rate. Studies show 70% of mobile carts get abandoned. URLFAM's in-link checkout might actually solve that.
Test #3: The Appointment Booking Feature
As a coach or consultant, this could replace Calendly.
I set up a booking calendar, synced it with Google Calendar. Visitors can book a 30-minute call directly from my URLFAM link.
The sync worked. Appointments showed up in my calendar with confirmation emails sent automatically.
But... the calendar interface isn't as polished as Calendly's. It works, but it doesn't feel premium. Good enough? For most people, yeah. Best in class? Not quite.
The Template Library
URLFAM includes 150+ templates for different niches. Everything from food businesses to mechanic shops to personal brands.
I tried a few. They're genuinely mobile-optimized, not just responsive. There's a difference. The buttons are thumb-sized. The spacing makes sense on a small screen. The layouts don't feel cramped.
You can customize everything, obviously, but having these as starting points saves hours.
What Makes URLFAM Actually Different (The Core Value Prop)
After three days of testing, here's what I keep coming back to.
Mobile-First Isn't Just Marketing. URLFAM pages feel different when you open them on a phone. They snap open fast. Everything's where your thumb expects it. Forms autofill properly. Checkout happens smoothly. It's built the way mobile apps are built, not the way websites are built.
Beginner-Friendly Doesn't Mean Weak. The drag-and-drop builder is genuinely intuitive. I built my first page in 18 minutes. But you're not limited. You can create complex funnels with multiple steps, conditional logic, and advanced features when you need them.
Conversion-Focused Changes Everything. This is the real differentiator. Every element in URLFAM exists to move people toward an action. Opt-in. Buy. Book. Subscribe. There's no fluff. No pointless features. Just the stuff that makes money.
Those three things together? That's why this tool stands out.
What I Wish Worked Better
The analytics dashboard feels basic. You get click data, conversion tracking, and traffic sources. But it's not as detailed as Google Analytics or ClickFunnels' reporting.
That said, for most users, the basics are enough. You can see what's working and what's not, which is really all you need to optimize.
The AI features (there's an AI Agent upsell) are a nice bonus for people who struggle with copywriting or design decisions. It's there to help speed things up, not replace your strategic thinking. Think of it as a helpful assistant rather than a magic button. As the platform evolves, these AI features will only get better and more useful.
Core Features: What You Actually Get
Let's break down what's included in the base package versus what's locked behind upgrades.
Base URLFAM Founders Edition ($37-$67 One-Time)
- Mobile-First Page Builder – Drag-and-drop interface built for vertical screens
- Unlimited Pages – Create as many URLFAM links as you want (no artificial limits)
- 150+ Templates – Pre-designed layouts for various niches and use cases
- In-Link Checkout – Stripe and PayPal integration for instant purchases
- Lead Capture Forms – Collect emails and data without external tools
- Basic Analytics – Track clicks, conversions, and traffic sources
- Custom Domains – Use your own domain instead of urlfam.com/yourname
- Social Media Integrations – Pull in Instagram, TikTok, YouTube feeds
Features That Actually Matter for Conversions
Forget the marketing fluff. Here's what moves the needle:
1. The Content Locker
This is sneaky good. You can "lock" content behind an opt-in form. Want my free template? Enter your email first. It's permission-based lead capture that actually works because people want what's behind the lock.
2. Smart Layout Engine
URLFAM automatically adjusts spacing, font sizes, and tap zones for mobile. You don't have to think about whether buttons are too small or text is readable. It just works.
3. QR Code Generator
Create QR codes for any URLFAM link. Perfect for offline marketing, business cards, or event promotions. People scan, land on a mobile-optimized page, and can take action immediately.
4. Push Notifications
This one surprised me. Visitors can subscribe to push notifications from your URLFAM page. You can send updates about new offers, content, or promotions directly to their phone's lock screen.
Not many bio link tools have this. And used right, it's powerful for building an audience you actually own.
What's Missing (That You Might Need)
A few things you won't find in the base version:
- Advanced scarcity elements (countdown timers, limited spots) – locked in OTO 1
- Social proof widgets (live reviews, recent purchases) – also OTO 1
- Membership site builder – OTO 4
- Video course hosting – OTO 4
- White-label reseller license – OTO 5
Whether you need these depends on your business model. But the base package is solid enough for most creators and coaches.
How to Use URLFAM (3 Simple Steps)
URLFAM is designed for speed and simplicity. Here's how users create high-converting mobile pages:
Step 1: Choose a Template or Start from Scratch
Select from one of the 150+ templates (both free and premium options available) OR start from scratch using the drag-and-drop builder via desktop or mobile. The templates cover every niche imaginable: coaches, creators, local businesses, affiliates, ecommerce, restaurants, mechanics, real estate, and more.
Each template is already optimized for mobile with proper spacing, thumb-sized buttons, and fast load times. You can preview any template before committing to see exactly how it looks on a phone.
Step 2: Add Elements & Customize
Use 50+ mobile-optimized elements to build your perfect page:
- Videos and image galleries
- Countdown timers for urgency
- Opt-in boxes and lead capture forms
- Product listings with buy buttons
- Appointment booking calendars
- Surveys and questionnaires
- Social media feeds (Instagram, TikTok, YouTube)
- QR code generators
- Content lockers for gated resources
- Push notification opt-ins
- WhatsApp chat integration
Customize colors, fonts, animations, and layouts with URLFAM's Smart Layout Engine. It automatically adjusts spacing, tap zones, and text sizing for mobile, so you don't have to think about it. Just drag, drop, and customize.
Step 3: Publish & Share Your Link
Get your unique URLFAM link (urlfam.com/yourname or use your custom domain). Share it everywhere mobile users are:
- Instagram bio
- TikTok profile
- YouTube channel description
- SMS campaigns
- QR codes for offline marketing
- Email signatures
- Facebook and Twitter bios
- Paid ads (Facebook, Instagram, Google)
Watch conversions climb 2-3X higher than desktop-shrunk competitors. Because everything happens in one link (no redirects, no external pages), you keep visitors engaged from click to conversion.
Pricing Breakdown: The Front End Plus All Those OTOs
This is where things get interesting. And potentially expensive.
URLFAM follows the classic JVZoo funnel model: affordable front end, multiple upsells (OTOs) that add features.
| Offer | Price | Type | What You Get |
|---|---|---|---|
| Front End URLFAM Founders Edition |
$37-$67 | One-Time | Core platform, unlimited pages, templates, checkout integration |
| Order Bump Unlimited Link Generation |
$9.95 | Monthly | Remove any limits on link creation and usage |
| OTO 1 Luxury Edition |
$37-$57 | One-Time | Scarcity timers, social proof elements, live reviews, buy buttons, third-party integrations |
| OTO 2 AI Automation & Agent Suite |
$37-$57 | Monthly | AI Agent "Neo" for support and design, AI image generator, automated page creation |
| OTO 3 VIP Training Series |
$47-$67 | One-Time | 8-part live webinar series with Luke, VIP community access, monetization strategies |
| OTO 4 VIP Template Suite + Membership Builder |
$47-$67 | Monthly | 50+ premium templates, monthly new templates, membership site builder, video course hosting, push notifications |
| OTO 5 'My Brand' Reseller License |
$197-$297 | One-Time | White-label dashboard, remove URLFAM branding, create and sell license keys (10-20 accounts) |
The Launch Week Pricing Dance
Luke's doing a 7-day price escalation. Here's how it breaks down:
- Day 1 (Nov 6): $37 early bird
- Day 2-3: $39-$42 (coupon code: VIPFOUNDER brings it down to $37-$39)
- Day 5-7: $47-$67 (coupon drops it to $42-$47)
Translation? Buy early if you're buying at all. Waiting costs you an extra $30.
Launch Week Bonuses (Worth $2,582 Total)
Here's where things get interesting. Luke's adding six bonuses exclusively for launch week buyers:
BONUS #1: Brand Promotion Module ($397 value)
This is your modern business card. Link all your social platforms and get real-time stats on fan count, engagement scores, and more. The killer feature? You can apply for promotional jobs and get paid for sponsored content across your channels. It even comes with its own element inside URLFAM.
BONUS #2: Affiliate Link Locker ($497 value)
This one's a game-changer for affiliate marketers. URLFAM puts a "wall" between your affiliate link and ad platforms, blocking where the redirect goes. Translation? You can now run paid ads directly to affiliate offers without getting flagged. That was impossible before.
BONUS #3: 3 High Ticket Monetization Training Sessions ($397 value)
Three weeks of live VIP training sessions focused on high-ticket monetization strategies. Luke walks you through how to use URLFAM to sell premium offers.
BONUS #4: Unlimited Inner Page Creation ($297 value)
No restrictions on how many elements or inner pages you create. Build as many URLFAM pages as you want without artificial limits.
BONUS #5: Lifetime GoHighLevel Integration + 30 Day Free Access ($497 value)
Full integration with GoHighLevel (GHL). Send any URLFAM opt-ins or sales directly to your GHL automations. Don't have GHL? You get 30 days of the highest tier for free.
BONUS #6: "No One Left Behind" Deal + 60-Day Double Money Back Guarantee ($497 value)
This is bold. Luke personally commits to staying on webinars and in support chat to help you get results. If you don't see results after 60 days of using URLFAM and working with support, he'll double your money back. Plus, there's a standard 14-day money-back guarantee if you simply change your mind.
You also get free ad credits for top social platforms.
🎁 Are These Bonuses Actually Valuable?
The Affiliate Link Locker (Bonus #2) is legitimately useful if you're running paid ads to affiliate offers. That's been a nightmare for years with ad platforms flagging affiliate links.
The Brand Promotion Module (Bonus #1) could be solid for influencers and creators looking for sponsorship deals.
The double money-back guarantee (Bonus #6) is rare. Most people offer 30 days. Luke's doing 60 days and doubling it if you don't get results. That's confidence in the product.
The GoHighLevel integration is valuable if you're already in that ecosystem or planning to use advanced automations.
💡 My Pricing Advice
The front end at $37-$67 is reasonable. That's competitive with Linktree Pro ($12/month = $144/year) and way cheaper than ClickFunnels ($81/month minimum = $972/year).
OTO 1 (Luxury Edition) is worth it if you're serious about conversions. Scarcity timers and social proof can boost sales by 20-30%.
OTO 2 (AI Automation Suite) is helpful if you want to speed up your workflow. The AI Agent can assist with design decisions and copy suggestions, saving you time even if you tweak the output. It's evolving and will get better with updates.
OTO 4 gets expensive at $47-$67/month. Only grab this if you're building membership sites or need constant new templates.
OTO 5 is for agencies planning to resell URLFAM to clients. Regular users don't need it.
Cost Comparison: URLFAM vs Alternatives
Let's be real about what you're replacing:
- Linktree Pro: $12/month = $144/year
- ClickFunnels Launch plan: $81/month = $972/year
- Calendly Standard plan: $10/month = $120/year
- ConvertKit Creator plan: $33/month = $396/year
Total yearly cost if you're using just these: $1,632
URLFAM (front end + OTO 1): $94-$124 one-time. Even if you add OTO 4 at $47/month, you're still under $700/year.
The math checks out. If URLFAM can truly replace multiple tools, it's a deal.
How URLFAM Stacks Against the Competition
You've got options in the bio link and funnel space. Let's see how URLFAM compares to what's already out there.
URLFAM vs Linktree
Linktree is the OG bio link tool. Everyone knows it. It's simple, clean, and does one thing well: lists your links.
But that's all it does. It's a directory, not a conversion tool.
You can't sell products directly in Linktree. No checkout. No lead capture forms. No booking calendars. You're basically creating a fancy table of contents that sends people elsewhere, which means you lose 70-85% of your traffic at the redirect.
URLFAM is built differently. It's designed for conversions, not just navigation. Visitors can buy, book, opt-in, and engage without ever leaving your link. That single difference can double or triple your mobile conversion rates.
Linktree wins on extreme simplicity. It's dead simple. Five minutes and you're live. Zero learning curve.
URLFAM wins on functionality and ROI. It's beginner-friendly enough to use quickly, but powerful enough to actually make you money. If you want people to take action (buy, book, subscribe) instead of just clicking through, URLFAM is the obvious choice.
URLFAM vs ClickFunnels
ClickFunnels is the heavyweight champion of funnel builders. It's powerful, mature, and has every feature you could imagine.
But ClickFunnels isn't mobile-first. Pages are designed for desktop and then made responsive. That's backwards in 2025 when most of your traffic comes from phones.
Also, ClickFunnels is expensive. $81/month minimum for the Launch plan. That's $972/year compared to URLFAM's one-time $37-$67.
ClickFunnels wins on sheer feature depth. It's enterprise-grade software with years of development and advanced automation capabilities.
URLFAM wins on mobile optimization, ease of use, and price. If most of your traffic comes from Instagram, TikTok, or other mobile platforms, URLFAM is purpose-built for that. Pages load faster, convert better, and cost 95% less. For creators and coaches, that's a no-brainer.
URLFAM vs Beacons
Beacons is trying to do something similar to URLFAM. It's a bio link tool that evolved into a creator commerce platform.
Beacons lets you sell digital products, create media kits, and manage fan engagement. It's designed for influencers and content creators specifically.
Beacons wins on creator-specific features. Things like media kits, brand partnership tools, and fan tipping are built-in.
URLFAM wins on funnel flexibility. It's not just for creators. Coaches, agencies, local businesses, and affiliates can all use URLFAM effectively. It's more adaptable.
URLFAM vs Systeme.io
Systeme.io is the budget-friendly all-in-one platform. Email marketing, funnels, courses, automation. It does a lot.
Systeme.io is subscription-based ($17/month and up) but includes email marketing and automation that URLFAM doesn't have natively.
Systeme.io wins on email marketing. URLFAM captures leads but doesn't include a built-in email platform. You'll need to integrate with something like GetResponse or ConvertKit.
URLFAM wins on mobile-first design. Systeme.io pages work on mobile, but they're not optimized the way URLFAM's are.
| Feature | URLFAM | Linktree | ClickFunnels | Beacons | Systeme.io |
|---|---|---|---|---|---|
| Mobile-First Design | ✅ Yes | ⚠️ Basic | ⚠️ Responsive | ✅ Yes | ⚠️ Responsive |
| In-Link Checkout | ✅ Yes | ❌ No | ✅ Yes | ✅ Yes | ✅ Yes |
| Booking Calendar | ✅ Yes | ⚠️ Integrations | ⚠️ Integrations | ❌ No | ❌ No |
| Email Marketing | ⚠️ Integrations | ❌ No | ✅ Built-in | ⚠️ Limited | ✅ Built-in |
| Pricing Model | One-time | Monthly | Monthly | Monthly | Monthly |
| Starting Price | $37-$67 | $12/mo | $81/mo | $10-$50/mo | $17/mo |
The Honest Pros and Cons (No BS)
After testing URLFAM for three days straight, here's what I actually think.
✅ What Works Really Well
- True mobile-first architecture: Built from the ground up for phones, not desktop shrunk down. Pages load in under 2 seconds and feel native to mobile.
- Beginner-friendly without being limiting: Drag-and-drop simplicity that doesn't sacrifice power. You can be up and running in 15-30 minutes.
- Conversion-focused by design: In-link checkout, lead capture, and booking eliminate the friction killing your mobile sales. Everything happens in one flow.
- One-time pricing beats subscriptions: No monthly anxiety. Pay once, use forever. That's rare in 2025.
- Template library accelerates results: 150+ professionally designed, mobile-optimized templates mean you're launching today, not next month.
- Content Locker is conversion gold: Permission-based lead capture that gets results without feeling pushy.
- Push notifications build owned audiences: Stop relying on social platforms. Build a list you actually control.
- Replaces multiple expensive tools: Consolidates Linktree, landing page builders, Calendly, and checkout pages into one platform.
- Fast, responsive support team: Luke's team helps users quickly.
- Continuous improvement: Regular updates and feature additions mean the tool gets better over time, not abandoned.
- Launch week bonuses add serious value: $2,582 worth of bonuses including Affiliate Link Locker, Brand Promotion Module, and GoHighLevel integration.
- Double money-back guarantee reduces risk: 60-day guarantee where Luke doubles your refund if you don't get results shows confidence in the product.
❌ What Could Be Better
- Learning curve for complete beginners: More powerful than Linktree means slightly more to learn, though still beginner-friendly.
- OTOs add up if you buy everything: By the time you grab all upsells, costs increase. Stick to what you actually need.
- AI features are helpful but evolving: They're good assistants for speeding up work, but you'll still want to add your personal touch to copy.
- Analytics are intentionally simple: Focused on essentials rather than overwhelming data. Power users might want to integrate Google Analytics.
- Early adoption means early access: You get the tool first and might see minor refinements in the first week, though the team fixes things fast.
- Template customization takes practice: Easy to change colors and content, but mastering layout changes requires some experimenting.
- Not as feature-heavy as enterprise platforms: It's built for speed and simplicity, not to replace enterprise-level software.
The Hidden Issues Nobody Talks About
A few things that caught me off guard:
Stripe integration requires a business account. If you're just getting started and don't have Stripe set up yet, there's extra friction. Not URLFAM's fault, but worth knowing.
Template customization takes practice. You can change colors and content easily, and with some exploring, you can create exactly what you need.
Who Should Actually Buy URLFAM?
Not everyone needs this. Let's be specific about who benefits.
✅ URLFAM Is Perfect For:
1. Content Creators with Mobile Audiences
If you're getting traffic from Instagram, TikTok, YouTube Shorts, or Pinterest, your visitors are on phones. URLFAM is built for them. You can sell courses, coaching, or products directly from your bio link.
2. Coaches and Consultants
The booking calendar integration is solid. Create a page that showcases your services, includes testimonials, and lets people book a discovery call. All in one link.
3. Affiliate Marketers
Build mini-funnels for each product you promote. Add your bonuses, create urgency with countdown timers (OTO 1), and drive conversions without sending traffic to ugly affiliate links.
4. Local Businesses Going Digital
Restaurants, salons, mechanics, real estate agents. Anyone who needs a simple mobile presence with booking or contact forms. URLFAM's templates have you covered.
5. People Paying for Multiple Tools
If you're currently subscribed to Linktree ($12/mo), Calendly ($10/mo), and a landing page builder ($30+/mo), URLFAM consolidates them for a one-time fee. The ROI is obvious.
6. Agencies Building Client Pages
The reseller license (OTO 5) lets you white-label URLFAM and charge clients monthly. Could be a new revenue stream if you're already building websites or funnels.
❌ URLFAM Probably Isn't For:
1. Complete Beginners to Online Marketing
URLFAM is a tool, not a business-in-a-box. If you don't understand funnels, offers, or conversion optimization, this won't magically make you money. Learn the fundamentals first.
2. People Who Need Advanced Email Marketing
If you're running complex drip campaigns and segmentation, you'll still need something like ActiveCampaign or ConvertKit.
3. Enterprise Businesses
If you're a large company with compliance requirements, dedicated IT, and enterprise SLAs, ClickFunnels or HubSpot makes more sense. URLFAM is built for solopreneurs and small teams.
4. People Who Want Every Advanced Feature Immediately
URLFAM focuses on core strengths: mobile-first design, easy setup, high conversion. If you need ultra-advanced analytics, complex automation, or enterprise integrations on day one, you might want a more mature platform.
5. Anyone Expecting "Push Button Profits"
URLFAM won't write your sales copy. It won't create your offer. It won't drive traffic. It's a tool that makes conversions easier, but you still need to do the marketing work.
🎯 The Real Question to Ask Yourself
Before you buy URLFAM, ask: "Do I already have traffic that's not converting?" If yes, a better mobile funnel might be your missing piece. If you don't have traffic yet, fix that first. The prettiest funnel in the world is worthless without eyeballs on it.
My Final Verdict: Is URLFAM Worth It in 2025?
The Bottom Line
URLFAM is a strong tool that solves a critical problem: mobile traffic doesn't convert on desktop-first pages.
The three game-changers here are: it's genuinely mobile-first (not just responsive), it's beginner-friendly (you don't need to be a tech wizard), and it's built for conversions (in-link checkout, lead capture, bookings all in one place).
If you're driving traffic from social media, the one-time pricing and mobile-first approach make it a no-brainer. The ability to sell, capture leads, and book appointments without losing visitors to redirects is genuinely valuable.
The launch week bonuses ($2,582 value) and 60-day double money-back guarantee make this an incredibly low-risk investment. Luke's team has a solid reputation for quick fixes and responsive support, so you're in good hands. The platform will only get better with regular updates.
My recommendation: Buy the front end ($37-$67) during launch week to get all the bonuses. Consider OTO 1 (Luxury Edition at $37-$57) if you're serious about conversions. The AI features in OTO 2 can help, but aren't essential. Skip the rest unless you have specific needs.
Best Case Scenario
You're a coach, creator, or consultant with an engaged social media audience. You grab URLFAM at the early bird price ($37), set up a page with your offer and booking calendar, and start converting followers into paying clients. Within a month, you've made back the investment and canceled your Linktree and Calendly subscriptions.
The mobile-first design means your Instagram and TikTok traffic actually converts. The in-link checkout eliminates the friction that was killing your sales. You're thrilled with the results.
Realistic Scenario
You buy URLFAM on launch day at $37-$67. Setup takes an afternoon, but the templates make it easier than expected. You notice your mobile conversions improve within the first week. There might be a feature request or two you submit, and the support team responds quickly.
Over the next few months, you see consistent updates and improvements. The tool does exactly what it promised: makes your mobile funnel better. You're satisfied with the investment and recommend it to others in your niche.
My Personal Plan
I'm buying the front end at $37 without hesitation. The mobile-first design alone justifies it, and I'll grab OTO 1 (Luxury Edition) for the scarcity timers and social proof widgets. Total investment: $74-$94.
The launch week bonuses seal the deal. The Affiliate Link Locker (Bonus #2) is worth the price alone if you're running paid ads to affiliate offers. And the Brand Promotion Module could open up sponsorship opportunities I haven't explored yet.
I'm replacing my current Linktree setup immediately and running a 30-day conversion test. Based on what I've seen in testing, I'm expecting at least a 15-20% lift in mobile opt-ins.
What I'm most excited about? The in-link checkout. Every funnel I run loses people at the redirect stage. Eliminating that drop-off point should have measurable impact on my bottom line.
And honestly? With the 60-day double money-back guarantee, there's literally zero risk. If it doesn't work, I get double my money back. That's unheard of.
With Luke's team behind it, the quick update cycle, and the track record of continuous improvement, I'm confident this tool will only get better. Early adopters get the best price, all the bonuses, and watch it evolve into something even stronger.
Frequently Asked Questions
Is URLFAM really better than Linktree?
Depends on what you need. Linktree is simpler and cleaner for just listing links. URLFAM is more powerful if you want to actually sell, collect leads, or book appointments. Think of Linktree as a directory and URLFAM as a mini sales machine.
Can I use URLFAM without buying the upsells?
Absolutely. The front end includes everything essential: page builder, checkout integration, lead capture, booking calendar, and templates. The OTOs add nice-to-have features, but they're not required.
Will URLFAM work for my niche?
Probably. It's designed for creators, coaches, consultants, affiliates, and local businesses. If you're selling information products, services, or physical goods to a mobile audience, it fits. If you're running a complex B2B SaaS operation, maybe not.
How long does it take to set up a URLFAM page?
Using a template? About 15-30 minutes to customize and publish. Building from scratch? Maybe an hour if you're being thorough. It's faster than building a WordPress site but slower than setting up basic Linktree.
Can I cancel and get a refund?
Yes. Luke offers a 14-day money-back guarantee if you decide URLFAM isn't for you, no questions asked. But here's what's unique: he also offers a 60-day double money-back guarantee. If you use URLFAM for 60 days, work with the support team, and still don't get results, Luke will double your money back. That's extremely rare in this industry and shows serious confidence in the product.
Is this a scam or legitimate?
It's absolutely legitimate software from Luke Maguire, a well-known creator in the digital marketing space with over $14 million in product sales. He's built successful tools like TokMate, AdvertSuite, and OctoSuite (which became the #1 social media app on JVZoo). His team has a solid track record and a responsive dev team. Real product, real company, real support.
Will traffic from my Instagram bio automatically convert better?
Better tool doesn't guarantee better results. URLFAM removes friction and improves mobile experience, which should help. But you still need a compelling offer, good copy, and targeted traffic. Don't buy this expecting magic.
Can I white-label URLFAM for clients?
Yes, but only with OTO 5 (My Brand Reseller License at $197-$297). The base package includes URLFAM branding at the bottom of your pages. If that doesn't bother you, save your money.
Does URLFAM work with WordPress?
URLFAM is standalone software, not a WordPress plugin. But you can link your WordPress content from URLFAM pages or use URLFAM as your primary bio link while keeping WordPress for your blog.
How does URLFAM compare to ClickFunnels 2.0?
ClickFunnels is more mature, more powerful, and way more expensive ($81/month for Launch plan vs $37-$67 one-time). URLFAM is specifically mobile-optimized and cheaper. For solopreneurs and creators on a budget, URLFAM makes sense. For established businesses scaling up, ClickFunnels might be worth the investment.
Ready to Turn Your Mobile Traffic Into Conversions?
URLFAM launches November 6, 2025, with early bird pricing at $37. Price increases throughout the week to $67.
My honest recommendation: If mobile-first design, beginner-friendly setup, and higher conversions matter to your business, get in at the early bird price. The core functionality is solid, the support team is responsive, and the platform will only improve with regular updates.
Get URLFAM Early Bird Access Now →Just make sure you actually have traffic and an offer first. No tool converts cold audiences or fixes bad offers. But if you've got those pieces in place, URLFAM removes the friction that's costing you sales right now.
Final Thoughts: What I'd Tell a Friend
If you texted me right now asking "Should I buy URLFAM?" here's what I'd say:
"Are you currently using Linktree and wish it did more? Do most of your visitors come from phones? Do you have an offer ready to sell or capture leads? Then yeah, URLFAM is absolutely worth $37."
"The mobile-first thing isn't just marketing hype. It genuinely makes a difference in how your pages load and convert. And the fact that it's beginner-friendly means you'll actually use it instead of getting overwhelmed."
The truth is, URLFAM nails the fundamentals. It's mobile-first when everyone else is still playing catch-up. It's easy to use without sacrificing power. And it's built specifically for conversions.
Will it 10x your business overnight? No tool does that. But will it make your mobile traffic convert better? Make your funnels faster? Save you money on multiple subscriptions? Absolutely.
The core strengths are undeniable: genuine mobile optimization, beginner-friendly setup, and conversion-focused features. Those three things alone make it stand out in a crowded market.
And with Luke's team behind it, known for responsive support and continuous improvements, you're getting a tool that'll keep getting better over time.
🔥 One Last Thing
Test everything yourself. Don't take my word for it or anyone else's. Grab it, build a page, send traffic to it, and measure the results. That's the only way to know if it actually works for YOUR specific situation.
Tools are personal. What works brilliantly for me might flop for you, and vice versa. The only truth is in your own data.
Tools to Pair with URLFAM
URLFAM doesn't exist in isolation. Here's what I'd recommend using alongside it:
- Canva – To create graphics and images for your URLFAM pages
- Google Analytics – For deeper traffic analysis than URLFAM's built-in analytics
- Loom – To record video testimonials or explainer videos to embed in your pages
- Stripe or PayPal – Obviously needed for payment processing
Build a small, focused tech stack around URLFAM instead of trying to make it do everything.